HARDBALL APP

Keeping baseball fans' eyes on the game with a heads up view of the entire ballpark experience.

Keeping baseball fans' eyes on the game with a heads up view of the entire ballpark experience.
 

Tribe Hackathon

The Cleveland Indians and Progressive Insurance held their inaugural Tribe Hackathon. The region’s top tech-savvy creatives were issued a challenge:

Enhance the fans' ballpark experience by utilizing technology during their visit to Progressive Field.

The Cleveland Indians and Progressive Insurance held their inaugural Tribe Hackathon. The region’s top tech-savvy creatives were issued a challenge:

Enhance the fans' ballpark experience by utilizing technology during their visit to Progressive Field.

Role:

Role:

Role:

Creative Direction, Design

Creative Direction, Product Design

Creative Direction, Product Design

Client:

Client:

Client:

Progressive Insurance, Cleveland Indians

Progressive Insurance, Cleveland Indians

Progressive Insurance, Cleveland Indians

Agency:

Agency:

Agency:

Recess Creative

Recess Creative

Recess Creative

The Idea

Using Augmented Reality, we created an app that would enhance every fans' experience at the ballpark – from the diehard season ticket holder to the casual peanuts and cracker-jack spectator. 

Using Augmented Reality, we created an app that would enhance every fans' experience at the ballpark – from the diehard season ticket holder to the casual peanuts and cracker-jack spectator. 

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Stadium View

Stadium View

The Stadium View gives fans the ability to easily locate restaurants, bars, shops and more—anywhere in the stadium. They can even pull up menus, product offerings and other ballpark info. With the hARdball app, baseball fans everywhere can finally keep their eyes on the game and get a heads up view of the entire ballpark experience. 

The Stadium View gives fans the ability to easily locate restaurants, bars, shops and more anywhere in the stadium. They can even pull up menus, product offerings and other ballpark info. With the hARdball app, baseball fans everywhere can finally keep their eyes on the game and get a heads up view of the entire ballpark experience.

The Stadium View gives fans the ability to easily locate restaurants, bars, shops and more—anywhere in the stadium. They can even pull up menus, product offerings and other ballpark info. With the hARdball app, baseball fans everywhere can finally keep their eyes on the game and get a heads up view of the entire ballpark experience.

Hardball_StadiumView_SweetMoses

See where your favorite ballpark restaurants are in relation to your seat
 

See where your favorite ballpark restaurants are in relation to your seat
 

See where your favorite ballpark restaurants are in relation to your seat
 

See where your favorite ballpark restaurants are in relation to your seat

Hardball_StadiumView_Momocho

Learn more about the ballpark's offerings with restaurant categories and ratings
 

See where your favorite ballpark restaurants are in relation to your seat
 

See where your favorite ballpark restaurants are in relation to your seat
 

Learn more about the ballpark's offerings with restaurant categories and ratings

Hardball_StadiumView_Menu

See restaurant photos and look over the menu before you wait in line
 

See where your favorite ballpark restaurants are in relation to your seat
 

See where your favorite ballpark restaurants are in relation to your seat
 

See restaurant photos and look over the menu before you wait in line

Hardball_StadiumView_Reviews

Read user reviews and learn what everyones favorite menu item is
 

See where your favorite ballpark restaurants are in relation to your seat
 

See where your favorite ballpark restaurants are in relation to your seat
 

Read user reviews and learn what everyones favorite menu item is

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Field View

Field View

The Field View allows users to identify and interact with the players on the field. Using Augmented Reality, a casual fan can now learn who’s on first and what their at-bat music is, while your hardcore fan can dive into real time stats, watch replays and view their favorite players last at-bat balls flight path.

The Field View allows users to identify and interact with the players on the field. Using Augmented reality a casual fan can now learn who’s on first and what they’re at bat music is while your hardcore fan dive into real time stats, watch replays and view their favorite players last at bat balls flight path.

The Field View allows users to identify and interact with the players on the field. Using Augmented Reality, a casual fan can now learn who’s on first and what their at-bat music is, while your hardcore fan can dive into real time stats, watch replays and view their favorite players last at-bat balls flight path.

Hardball_FieldView_Menu

Easily Toggle from Field View and Stadium View with the App Fly Out Menu
 

See where your favorite ballpark restaurants are in relation to your seat
 

See where your favorite ballpark restaurants are in relation to your seat
 

Easily Toggle from Field View and Stadium view with the App Fly Out Menu

Hardball_FieldView_BostonRedsox

Quickly learn more about who’s playing on the field
   

See where your favorite ballpark restaurants are in relation to your seat
 

See where your favorite ballpark restaurants are in relation to your seat
 

Quickly learn more about who’s playing in the field
 

Hardball_FieldView_ClevelandIndians

Learn more about who's up to bat

See where your favorite ballpark restaurants are in relation to your seat
 

See where your favorite ballpark restaurants are in relation to your seat
 

Learn more about who's up to bat

Hardball_FieldView_PlayerDetails

Get live game details on each player 

See where your favorite ballpark restaurants are in relation to your seat
 

See where your favorite ballpark restaurants are in relation to your seat
 

Get live game details on each player

Hardball_FieldView_AtBats

View and interact with each player's at-bat paths for that game

See where your favorite ballpark restaurants are in relation to your seat
 

See where your favorite ballpark restaurants are in relation to your seat
 

View and interact with each player's at-bat paths for that game

Hardball_FieldView_LiveHighlights

Jump right into each player's game highlights and discover unique content

See where your favorite ballpark restaurants are in relation to your seat
 

See where your favorite ballpark restaurants are in relation to your seat
 

Jump right into each players game highlights and discover unique content

Hardball_FieldView_Twitter

Keep up with each player's latest tweets

See where your favorite ballpark restaurants are in relation to your seat
 

See where your favorite ballpark restaurants are in relation to your seat
 

Keep up with each players latest tweets

Hardball_FieldView_MLBAtBatApp

Stay on top of the game with MLB At Bat Integration

See where your favorite ballpark restaurants are in relation to your seat
 

See where your favorite ballpark restaurants are in relation to your seat
 

Stay on top of the game with MLB At Bat Integration

A Walk Off Home Run

A Walk Off Home Run

Thirteen unique and creative solutions were presented to a panel of judges. In the end “hARdball” was crowned the 2016 Progressive Tribe Hackathon winner. 

Thirteen unique and creative solutions were presented to a panel of judges. In the end “hARdball” was crowned the 2016 Progressive Tribe Hackathon winner. 

Thirteen unique and creative solutions were presented to a panel of judges. In the end “hARdball” was crowned the 2016 Progressive Tribe Hackathon winner. 

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More Work

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Making Great Things in Cleveland, OH.

Making Great Things in Cleveland, OH.

Get In Touch

(216) 538-0667

(216) 538-0667